In a saner world, the twerpish tosh that Simeon Brown puts into his tweets and memes would count for nothing at all.
In a more sober world, Simeon Brown would not get the time of day. But here we are, and on and on he goes, stirring up indignation and hostility.
Labour is coming for your car.
Labour wants to strap you down in a bus seat and make you eat lentil-burgers.
Labour wants to take all your money and spend it on cycleways instead of potholes.
Labour hates for you having a ute, and you should hate Labour.
Never mind that the sums involved in these things inevitably look like the tiniest wedge of a pizza, with the rest of the pie remaining for moar roads. Simeon Brown knows this stuff will find great favour with the very many voters who find present reality altogether inconvenient and unsuitable.