This Prime Minister is as formulaic as a bottle of pancake mix.
Add water to bottle, shake.

His answers to questions are so very often just empty marketing slogans. And he has a favourite that he will intone at will:
we’re rebuilding the economy
we’re rebuilding the economy
we’re rebuilding the economy, so we have more money for health and education
It’s what he did for so long in marketing. Out here in punter land, we punters are slack-jawed cretins who have to have the message told to us a bajillion times so that we make the connection when we finally see the shampoo bottle on the shelf.